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Archive | Startup Stories

The “Startup Stories” blog captures the funny, embarrassing, happy, sad, and unbelievable events in the life of a startup. We tell it all. This is more interesting than our insurance blogs…and that’s a guarantee!

Insurance Transparency

Not Everyone Can be Bought

Two hundred million people are required to buy either auto or home insurance, or both. Nevertheless, there’s no insurance transparency. How’s that possible? It’s a travesty. This post is a personal story about a situation where I was offered to sell out on my mission for insurance transparency in exchange for money. I passed on […]

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Thank You Note

Thank You Note From a Customer. We Saved Them $2,781

It’s always a great day when we get a thank you note from a customer. Some businesses solicit kind words to use in their marketing materials. We don’t. The praise is more meaningful and sincere when the customer volunteers the kind words. Recently we received a thank you note from a customer that made us feel especially good. […]

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Infographic of ValChoice Awards, include Microsoft Award of $120,000

Microsoft Awards ValChoice $120K to Advance the Industry’s First Insurance Rating Service for Consumers

Download Press Release | View Infographic BEDFORD, NH – June 27, 2016 – ValChoice®, the first analytics company that lets consumers of insurance know which companies offer the best price, protection (claims payment) and service, today announced that it has received a $120,000 Microsoft BizSpark Plus Award as part of a global program to help […]

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ValChoice Wins Award

1st Place Winner in Social Venture Innovation Challenge

ValChoice was chosen by an esteemed panel of judges as the 1st place winner in the 2015 New Hampshire Social Venture Innovation Challenge (SVIC). The challenge engages entrepreneurs designing novel, sustainable, business-orientated solutions to some of society’s most pressing social and environmental challenges. The 1st place award was granted to ValChoice based on the company’s ability to […]

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"Injured Money" book cover

Injured Money, and You

The book “Injured Money,” which tells the scandalous, true story — that’s too unbelievable to be fiction — of how insurance companies behave when large claims are filed, is now also a website.  The website,, is dedicated to providing unbiased, independent information for consumers buying insurance. Today, both the insurance industry, and consumers focus […]

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